Pay per click (PPC) is an Online marketing medium provided by search engines such as, Google, Yahoo and Bing. As well, advertising networks and content websites such as Social Network sites and blogs allow you as the advertiser to pay for priority listing when a search prospect and or a potential customer searches to find a company like your own.
Though pay per click (PPC) can be fast to set up and provide a quick approach in driving traffic to your website or online store, managing your campaigns should be left in the capable hands of a professional and experienced firm. Overseeing the performance of keywords across multiple online-marketing channels, maintaining on-going bidding wars, creating Ad copy to establish higher Click Through Rates (CTR) and converting clicks to paying customers requires exacting focus. Without adequate research, development, implementation and continued management can actually deplete your marketing budget faster than filling your bank account.
The synergy of your business expertise along with our methodical and effective approach to Inbound Markteting can result in improved conversion on your website, elevated paid-ad position, increased click-through ratios and more interested customers. iMajestic can make this happen while stretching your marketing budget further than you thought it'd go, maximizing your profits and building your market share.
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